Hello Friends! Are you wondering how to create a great brand presence for your organization? Branding your business is more than just a snazzy logo or a pretty color palette. The digital marketplace is an easy way to market your brand. When it comes to branding, consistency builds credibility! Are you a credible brand? Having a strong brand helps develop …
You Need To Mind Your Business
Hello Friends! We are excited to share that we have just launched a podcast called, You Need To Mind Your Business! You Need To Mind Your Business is a weekly podcast that gives entrepreneurs tips, tools, and resources they can use to elevate their business in the areas of: Digital Marketing, Social Media and Branding. Expect insights on best practices, …
Buyer Personas: What You Need to Know
Hello Friends! Today, personalization is the key to marketing. According to research, 2/3 of millennials expect marketing to be personalized to them and will unfollow a brand if they feel it lacks authenticity. So, how do we create messaging that doesn’t feel packaged, but rather personalized to who our customers are and what they want? One way to do that …